SUPPORTING YOUNG WOMEN ON INTERNATIONAL WOMEN’S DAY
Written By Charly Paige
A campaign by Young Women’s Trust to drive action, showcasing practical ways people can help young women achieve equality. The campaign launched across social media and digital, and included an activism fundraising pack and bespoke illustrations.
Instagram engagement with the IWD graphics saw a 697% increase on the previous time period, while on Twitter engagement increased 79%.